Description
| Packaging Format | Consumer Price | Unit Density Equivalent | Retail vs. Wholesale Context |
| 500 ml Bottle | ₹77 | ~₹154 / Liter | Standard small consumer unit for low-volume cooking. |
| 5 Litre Jar / Can | ₹716 – ₹772 | ~₹143 – ₹154 / Liter | Mid-sized family unit (typical consumer cost savings vs. small bottles). |
| 15 Litre / 15 kg Tin | ₹2,150 – ₹2,160 | ~₹143 – ₹144 / Litre (~₹143 / kg) | Bulk wholesale pricing for commercial caterers, hotels, and bulk buyers. |
Commercial Breakdown
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Economies of Scale: Buying the 15 kg tin brings the unit cost down to ~₹143/L, offering around 7% in cost savings per liter compared to buying individual 500 ml retail bottles (~₹154/L).
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Volumetric Conversion (Soybean Oil): Refined soybean oil has a density of approximately $0.92text{ g/cm}^3$. A 15 kg tin yields roughly 16.3 liters of oil, providing higher volumetric yield for commercial kitchens compared to a 15-liter capacity container.
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Target Segments: 500 ml bottles serve immediate household needs, 5 L cans serve monthly home consumption, and the 15 kg tins dominate wholesale B2B trade for restaurant kitchens and snack manufacturers.
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